Immersive Entertainment
沉浸式文旅演艺
From storyworld and guest journey to show systems and operations — experiences designed to live beyond opening night.
↗ GLOBAL ENTERTAINMENT · CULTURAL DESTINATIONS · CREATIVE VISION
WE CREATE
WORLDS PEOPLE
REMEMBER.
我们创造令人难忘的世界。
International creative leadership for immersive entertainment, cultural tourism and destination experiences.
DISCOVER OUR APPROACH ↓01 / 06
BETWEEN IMAGINATION
AND REALITY.
The L&R Entertainment is an international creative and entertainment company shaping experiences at the intersection of culture, entertainment and place.
Our team brings together creative direction, artistic production, entertainment strategy and operational thinking. We work with owners, developers and creative partners to turn ambitious ideas into experiences that are distinctive, deliverable and built to evolve.
L&R Entertainment 是一支国际化创意顾问与制作团队，整合创意策划、艺术制作、娱乐战略及运营思维，与业主、开发商和合作伙伴共同打造具有文化识别度、能够实际落地并持续发展的体验项目。
GLOBALInternational perspective
国际视野
国际视野
CULTURALAuthentic local meaning
文化共鸣
文化共鸣
EXPERIENTIALAudience-first thinking
体验为先
体验为先
WHAT WE
BRING TO LIFE.
Integrated creative leadership, from the first question to opening night.
Creative Direction
创意与艺术指导
A singular creative vision translated across narrative, scenography, performance, media and spatial design.
↗Destination Strategy
目的地内容策略
Original cultural IP and entertainment ecosystems that give destinations a reason to visit — and return.
↗Creative Consultancy
国际创意顾问
Senior-level counsel for owners, developers and creative teams, from early ambition to operational reality.
↗WORK MADE
WITH PURPOSE.
Projects delivered or led by members of our team across L&R engagements and earlier international productions.
01
IMMERSIVE THEATRICAL HOSPITALITY
LION WALK
狮子漫步
Creative and entertainment strategy for a theatrical venue integrating circus, dance, acrobatics, narrative, character interaction and hospitality.
为沉浸式剧场酒吧提供创意与娱乐战略，将马戏、舞蹈、杂技、叙事、角色互动与餐饮服务融为一体。
VIEW PROJECT VIDEO 观看视频 ↗02
CULTURAL DINING ENTERTAINMENT
XUYAN
叙宴
Artistic and operations consultancy for an immersive Chinese dining experience connecting performance, cultural narrative, visual spectacle and guest service.
沉浸式文化餐饮项目的艺术与运营顾问，连接现场演出、文化叙事、视觉奇观及宾客服务。
VIEW PROJECT VIDEO 观看视频 ↗03
IMMERSIVE RESIDENT SHOW
SAGA CITY OF LIGHT
《光明之城》
Artistic leadership for Puy du Fou Asia's immersive Shanghai production, spanning creative development, budgets, production planning, rehearsals and opening delivery.
负责普德赋亚洲上海沉浸式项目的艺术战略、创意开发、预算、制作计划、排练及开演交付。
WATCH PROMO FILM 观看宣传片 ↗04
IMMERSIVE DINNER THEATRE
TEATRO ZINZANNI
沉浸式晚宴剧场
Recurring show creation and artistic operations across rehearsals, casting, performer development, quality control and contingency planning.
参与周期性新剧创作与艺术运营，覆盖排练、演员招募培养、品质控制及应急预案。
05
TELEVISION ENTERTAINMENT
CHINESE TV PRODUCTIONS
《技惊四座》·《中国达人秀》
Creative and show direction for major Chinese television formats, including Top the Talent Seasons 1-2 and China's Got Talent Season 6.
担任《技惊四座》第一、二季创意总监及《中国达人秀》第六季秀导，负责内容开发、选手评估与舞台呈现。
06
CULTURAL RESIDENT PRODUCTION
WHITE SNAKE
《白蛇传》
Development and localization of a resident cultural production, including artistic budgeting, team recruitment, operational setup and production feasibility.
代表投资方开发并本土化《白蛇传》，统筹艺术预算、团队招募、运营筹备及制作可行性。
07
DESTINATION ENTERTAINMENT
ATLANTIS SANYA
三亚·亚特兰蒂斯
Resort entertainment strategy, guest activities and Atlantis IP experiences, supported by a new department, operating standards, staffing model and annual budget.
建立度假区娱乐战略、宾客活动与亚特兰蒂斯 IP 体验，并搭建演艺部门、SOP、人员架构及年度预算。
08
LARGE-SCALE RESIDENT SHOW
DAI SHOW
《傣秀》
Owner-side artistic leadership for Franco Dragone's resident production, from creation and opening to operational transition and a 93-person artistic team.
代表业主参与 Franco Dragone《傣秀》的创作、开演及运营交接，并领导 93 人艺术团队。
09
PRIME-TIME TELEVISION
AMAZING CHINESE
CCTV-1《出彩中国人》
Creative show direction for Season 2, shaping contestant concepts, talent development, personal storylines, staging and contingency plans.
负责第二季选手表演概念、能力提升、人物故事、舞台呈现及突发事件应急预案。
10
INTERNATIONAL TOURING PRODUCTION
LE NOIR
《暗黑诱惑》
Artistic direction for the international tour, covering show operations, promotional appearances, alternate versions, casting and replacement-performer training.
负责国际巡演艺术运营、宣传活动、多版本及应急方案、演员招募与替补演员训练。
11
LIVE ENTERTAINMENT DEVELOPMENT
DRAGONE / THINK BIG
大型现场演出创作
Early-stage creative planning, design coordination, casting strategy, workshops, acrobatic creation, rehearsals and staging delivery.
参与大型现场演出的前期创意规划、设计协调、演员策略、工作坊、杂技创作、排练及舞台实施。
12
WORLD TOURING ENTERTAINMENT
CIRQUE DU SOLEIL
《Dralion》·《Delirium》
A decade of featured performance experience within two landmark international touring productions, informing a global approach to creation, production and operations.
作为核心演员参与两部国际巡演制作十年，积累世界级创作、制作及巡演运营经验。
FROM
WHY TO WOW.
Our methodology keeps creative ambition, cultural relevance and operational intelligence moving together.
- 01LISTEN & DISCOVER倾听与洞察
- 02IMAGINE & FRAME构想与定位
- 03DESIGN & ALIGN设计与协同
- 04DELIVER & EVOLVE落地与生长
HAVE AN AMBITIOUS IDEA?LET’S CREATE
THE UNFORGETTABLE.
如果您正在构想一个不凡的文旅、娱乐或沉浸式体验项目，期待与您交流。
RAY.LING0102@GMAIL.COM ↗